Monday, October 22, 2007

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Ray Ban - so began the cult

Some names are on a synonym for the product itself. If a pair of glasses should receive that status, then a Ray-Ban .

Since 1937, there are operating already, which was founded as a subsidiary of a manufacturer of medical and optical equipment in the U.S.. Now, the Ray-Ban large part of the Italian eyewear manufacturer Luxottica Group - it acquired the trademark rights 1999th
Ray-Ban translates as simply "radiation protection", and exactly that is the job of a spectacle. The cancer-causing ultraviolet light should not be allowed through the eyes and face are relieved. The natural protection against direct solar radiation is only the narrowing of the pupil, the mechanical tightening of the muscles, the eyes are pinched together or one squints. A sunglasses is therefore beneficial for the eyes and face, you can "recover".
Presumably this is really the reason that brought the spectacles that stand as a trendy fashion accessory.

firmed this prestigious well-known eyeglass wearers and people with exciting careers. The Ray-Ban Aviator model, for example, also known aviator, found himself quickly in people who were not in the cockpit of an airplane, but certainly surrounded themselves with the aura of once-glamorous profession. The concept with gold frame and green-tinted glass is up to now a pair of glasses with cult status and was the first brand of the former U.S. operations. It came in 1937 on the open market, previously surrounded pilots still a little bit more audacious, flying was an adventure.

Another classic Ray-Ban, the Wayfarer model. Many films, especially the legendary "Blue Brothers" or the 80-year TV series "Miami Vice" helped to make the Wayfarer a cult object. Currently it is in the current strip by director Quentin Tarantino to see again in the movie theater. New look, in white or red frame color, it is also currently the hottest accessory of the It-Girl, like Nikki Hilton and Rosario Dawson.

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